I’m incredibly excited. I’ve been asked to attend and present at the massive Adobe Max 2011 conference, in LA, in October this year. Wow!

Or maybe this should be called “Revenge is best served cold…and lots of times”.

So many companies today have a really great customer support experience. Some of the biggest brands like Best Buy, Dell, iiNet, Omniture and Woolworths just get it.

Others, like Electronic Bazaar are fantastically clueless. And, everything is measureable. This one is a little off-course from my normal topics, but it’s a customer service train-wreck with measureable results.

This is a story about poor customer service, with a bit of measurement thrown in. While buyer beware is true, the real moral is company beware…for there are now a lot of things consumers can do to express their frustration. We have, at our fingertips, quite a few ways to skin the proverbial cat to spread the word about poor customer service. All it takes is a little imagination.

I’ve heard a number of times from potential Omniture customers (I’ve been asked to provide multiple Omniture references), that they’ve heard it’s not easy to set up or maintain. Well, that’s a myth. Omniture is in fact relatively easy to get set up and relatively easy to maintain.